What is bot management?

Bot management identifies and controls bot traffic, allowing good bots while blocking malicious ones.

What is bot management?

Bot management is the practice of identifying bot traffic and differentiating between good bots (like search engine crawlers) and bad bots (like credential stuffers), then blocking or managing the bad ones.

Bot detection techniques

  • Behavioral analysis: Monitoring mouse movements, click patterns, and navigation behavior
  • Device fingerprinting: Analyzing browser and device characteristics
  • CAPTCHA challenges: Requiring human verification
  • Rate limiting: Throttling requests that exceed normal patterns
  • Machine learning: Training models to detect bot-like patterns

Why is bot management important?

Without bot management, websites are vulnerable to content scraping, account takeover, inventory hoarding, ad fraud, and DDoS attacks.